ONLINE VIDEO-A MUST FOR YOUR COMPANY

digital markting tips

What is online video marketing? why is everyone looking to it as the big window to the brighter future? why do we even need to use it? what changes will it bring?  what do we need to get onto that?


Let's take all that easy and one by one.

starting from what is online video marketing,google is working ahead with in- SERP video advertising ,which is a quite similar move to the auto play videos you've been watching for sometime on Facebook and twitter.

You may have come across video ads,auto play videos and all that stuff,now that is what is referred as online video marketing.

It is looked upon as a big window to the brighter future for small/large and more generally all scale companies.

Let's break the word online video marketing in 3 different and separated words,online-video-marketing. firstly,it needs to be online,everyone's connected through internet and it acts as a world wide platform so by using it you actually maximize the reach of the thing you are putting up.

Video,it needs to be a video as people grasp things more properly when it is visual form or the form which fantasizes them the most which is video format and we all are familiar with that. Being video,a lot of creativity can be used upon it making people  ore enthusiast about it.

lastly marketing , now putting up a video online for customers to watch is and will be used by companies all around the globe for marketing and creating goodwill among their customers and non customers too as people are more acceptable of ads they watch on trustable platforms rather than some unknown place or watching it on television or listening to it on a radio and that is why online video marketing needs to be considered as trend for the rise of companies.

Now this fact also answers the question why do we need to use it,don't we all look for profits even in our slightest transactions?

what changes will it bring?

according to a report by Cisco,by 2017 , video will account for 69% of all consumer internet traffic.Leafing through a swathe of statistics on the subject, I'm hard pressed to find any indicator that doesn't suggest rapid growth.


Now,if you too are interested in online video marketing for your company/startup or whatever you may like to keep these points in mind for the video.
  1. The video must be creative and ensure interest of viewer in the particular subject.
  2. The video must be easy to digest and to the point only,no one likes to waste too much of their time.
  3. The video must cover all necessary points about the topic,keeping in mind all the trust issues of viewer.
Video is the future of online marketing and statistics show the future of online vikdeo marketing is just at our gate ,knocking and i don't get how anybody can't see this.

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